About Us

About BCEX Marketing - Experiential Marketing Case Studies And More

BCEX Experiential Marketing is an award-winning marketing agency in New York City that creates custom integrated experiential marketing campaigns. BCEX and its subsidiary, BobCar Media, have been creating outstanding brand solutions since 2006. From creative strategy to tactical execution, mobile marketing, word of mouth, brand advocacy, live event activation, product sampling, data collection, multi-lingual campaigns and more, BCEX is a one-stop shop for experiential marketing. Our team is comprised of experienced experiential marketing strategic thinkers, supported by world-class operations and production teams. Our experiential Marketing Case Studies speak for themselves.

In addition to our patented BobCar mobile showrooms, BCEX’s services include guerilla, OOH, mobile, and social. Whether you’re in electronics, cosmetics, insurance, retail, banking, entertainment, music, fashion, beauty, or packaged goods, BCEX can develop a superior marketing strategy with you from concept to completion.

Feel free to browse our portfolio of clients, read about our success stories in our experiential marketing Case Studies, hear from our customers themselves, or contact us for more information.


BCEX Experiential Marketing is a results oriented marketing and sales company that guarantees a return on investment for its clients

Meet BobCar

The BobCar Mobile Showroom is a unique is a unique experiential marketing medium that grabs consumers’ attention and is very warm and welcoming. At the heart of BobCar Media is the patented BobCar Mobile Showroom itself – a compact, eco-friendly vehicle designed to make an impact with its unique design and custom supplied fabrications.

The unconventional design of the vehicle makes it practical for use, both indoors and out. It’s a Mobile Showroom that can be positioned in any high-traffic city, urban and suburban center. The BobCar Mobile Showroom designs bring each individual client’s aesthetic and vision to life, making each activation one of a kind.

BobCar Mobile Showroom is ideal for extensive product demonstrations, sampling, market data collection, retail bounce-back programs, controlling the last three feet, launching new products, and increasing sales through warm hand-offs in on-site retail applications.

Every BobCar Mobile Showroom is staffed by a team of highly skilled Brand Ambassadors who have been specifically trained to represent your brand and talk about your products. We also outfit every BobCar Mobile Showroom with laptops and tablets so consumers can easily shop your online store after they experience a product demonstration.

BobCar Mobile Showroom is a turn-key, packaged program, from concept through custom fabrication, all supervised by seasoned field and account management teams. We also offer a 3-in-1 marketing solution that incorporates guerilla, digital, and mobile brand promotion that resonates with B2B and B2C.

We saw a dramatic 78% increase in sales at Best Buy locations when BobCar was present and a 62% increase at our Clear retail stores.

Kevin Martini - CLEARWIRE

My first experience with the BobCar. Unreal, guerrilla marketing at its finest… creating havoc around New York City and everywhere

John Legere - T-MOBILE

The results exceeded our expectations tenfold. BobCar is a great consideration to any marketer looking to augment their national, regional or local campaign requiring retailer tie-ins!.

Dario Avalos - SANDISK